UX Design in Healthcare: 3M’s UX Design Principal Talks User-Centred Design in Life or Death Situations

[ad_1] Andy Vitale has one colorful background; before getting into design, he studied TV and radio before trying to make it as a professional wrestler. A desire to work in digital brought him to graphic design, launching him down a path that would see him become the UX Design Principal at 3M’s Health Care Business

Iteration Without Alienation: Instagram’s Masha Ioveva Shares Her Tips For Growing A Live Product

[ad_1] “Always apply to work with the best designers you can reach.” That’s been Masha Ioveva’s guiding career principle. It’s a mantra that’s taken her to some of the world’s top companies, including Apple, and eventually brought her to Instagram, where she is now one of those “best designers” in her own right. As one

A/B Testing Insights From UserTesting’s Brian Smith

[ad_1] Brian Smith has been on the forefront of eCommerce and digital marketing for more than 20 years (his first online purchase was in 1994)! Through much of that time, he’s been running A/B tests for clients around the world. A/B tests (sometimes called split testing) involve comparing two variants of a website or product

Iconography, Typography, and Twitter: Designer Jeremy Reiss on Giving Products Personality

[ad_1] Design and baseball – those are two of designer Jeremy Reiss’ great pursuits; but it’s when he combined the two that he really hit a homerun. An active Twitter user, the social media giant came knocking after seeing a baseball-themed illustration and typography piece Reiss created. Now he’s working as a graphic designer in

Meet the Designer: Raphael Henrique

[ad_1] Raphael Henrique doesn’t underestimate the power of a clear visual message. The Brasilia-based designer creates UX tech solutions for (primarily) government agencies at Memora, where he applies his “simple, direct” style to all kinds of important interfaces. He also takes on freelance projects that allow him to push his craft further, and develop new

Making the Freelance Hustle Work: Designer Michael Wong on Lessons Learned

[ad_1] Michael Wong is as enterprising as entrepreneurs come. The Australian product and UX designer has helped propel technology startups, like Lantern and Snappr, to success. To think, it all started over a game of Chinese chess with his grandfather. We asked Michael how he stands out in a crowded marketplace, and asked him to