[ad_1] With customers’ today craving more and more content across many channels, the speed at which brands must create highly-relevant, personalized content is dizzying. More than paying lip service to the fact that we’ve created relationships with our customers, we need to dazzle them—and the key to success in this ongoing love affair is content.
[ad_1] In 2016, Adobe commissioned a group of graphic designers and creative studios to experiment with the earliest version of Project Felix — a rich, new, 3D-compositing tool. Their goal was to intensify their prerelease program by working with a short list of users for which the beta product was being built. Thanks to its