Minimalism is a trend that often comes around after a period of excessive opulence or extravagance. Think the shift from Gordon Gekko’s synonymous yuppie culture of the 80’s, to the grunge, ‘heroin chic’ aesthetic of the early 90’s so epitomized by Kurt Cobain and Kate Moss.
There are a few possible suggestions as to why minimalism as a visual trend has this year abundantly emerged. Minimalism marks a desire for the consistent, the clean, the bare truth and can be seen as a reactionary move to counter shock in other areas.
2016 for example was a political minefield of surprises, including the shock Brexit vote in the UK, or the pandemic noise surrounding the US presidential election.
Excess took a beating in the form of the passing of some of the World’s most beloved vibrant and original stars such as David Bowie, Prince and Gene Wilder. In these periods of uncertainty and somewhat unease, fashion and design as a result tends to bare itself, wash itself of the superfluous – an aesthetic cleanse.
Discover our exclusive minimalism gallery here.